The EU Package Travel Directive: Unintended Consequences.
Unintended Consequences
1. As the principal (the tour operator) can easily pass on the costs of compensation there is little incentive to robustly defend the supplier, and the supplier is not able to defend themselves.
2. The Package Travel Directive has the unintended consequence of reducing market access for small scale producers and the informal sector.
The EU Package Travel Directive (PTD) has substantially extended the rights of consumers against the suppliers (agents and principals) of package travel arrangements and the PTD is being reviewed in order to revise the PTD in particular to cover dynamic packaging. The PTD has successfully extended the responsibilities of tour operators providing a remedy for European consumers when the contract is not delivered or when inadequate information is provided.
I wish that these provisions could be extended to my local railway company. It is ironic that I have significantly better consumer rights on a package holiday in Mongolia than I do when travelling on the railway from Faversham to London.
There are unintended consequences of the PTD which the Commission should be mindful of in any revision of the Directive.
- The process by which compensation is paid and funded is opaque. The main effect of the PTD is not seen in the cases which go to court but rather in the routine administrative processes which result from the Directive and which are legitimised by it.
UK tour operators determine whether or not a complaint or claim should be compensated financially and then, where they consider the fault to lie with their supplier, recharge the cost to the supplier through the recovery or reclaims department. Generally the supplier will have no say over whether or not the tour operator decides to pay compensation, nor over how much. But the supplier will pay the bill as the amounts will be deducted from the supplier’s invoices before they are paid. The supplier is generally too weak in the relationship with the operator to query or influence the decisions made unilaterally by the operator to the detriment of the supplier.
It is not obvious to me that a generally disgruntled consumer who feeling that the holiday did not meet their expectations casts around for specifics, and who subsequently makes a claim against the UK based operator, would pursue the claim if they realised that the compensation would be paid by the local hotel or guide, or if the UK operator more robustly defended the overseas supplier. As the operator can easily pass on the costs of compensation there is little incentive robustly to defend the supplier.
- The PTD is also used by some tour operators to discourage their holidaymakers from taking local excursions. Very rarely is a tour operator held liable for the omissions or commissions of a local supplier where it is clear that the operator has acted merely as an agent and that this was made clear to the consumer. In Moran v First Choice in 2005 the judge found that the claimant reasonably believed that the operator “was supplying the excursion and with the relevant safety checks and insurance” and found the operator liable. Tour operators generally make it clear in their terms and conditions that their contractual liability extends only to the negligence of suppliers where the services were purchased prior to departure. The organiser, the tour operator, is liable for the proper performance of the contract even where elements of the contract are being delivered by other suppliers.
Certification and regulations are often used to restrict access and to reduce competition. In destinations tour operators have contracts with ground handlers who provide and sell excursions. The extent to which end consumers are aware of the precise nature of the relationship between the tour operator and the ground handler varies. The tour operator may be acting as an agent, but if this is undisclosed the courts may find them liable as the appeared to the client to be principals; the tour operator may or may not have a shareholding, or own outright the ground handler. The licensing regulations for ground handlers can be onerous; often the regulations appear to have been written to secure the continued commercial advantage of established companies.
Particularly in developing countries it is not unusual for resort managers, representatives and guides to discourage clients from taking excursions other than with the appointed ground handler, as these competitor excursions do not pay commission to them. It is the interest of the tour operator to discourage clients form booking excursions other than with the contracted ground handler because of the loss of commission revenues to the company and to the supplementary income to staff, which ensures that they are willing to work for lower salaries than might otherwise be the case.
The Package Travel Directive is used as a barrier to access for competitor excursion providers particularly in the developing world; this was not the purpose of the regulations. However, the Package Travel Directive does have the unintended consequence of reducing market access for small scale producers and the informal sector.
There is a forum for the reporting of unintended consequences of the EU Package Travel Directive at http://www.irresponsibletourism.info/forum/forum_topics.asp?FID=26
The DG Health and Consumer Affairs is considering revision of the provisions of the Package Travel Directive (PTD) adopted in 1990. The PTD covers pre-arranged holiday packages which combine at least two of a) transport, b) accommodation and c) other tourist services not ancillary to transport or accommodation and accounting for a significant proportion of the package. Consumers are protected where: (a) at least two of the above elements are sold at an inclusive price and (b) the service covers a period more than 24 hours or includes overnight stay and c) where the package is sold in a member country.
More information about the PTD, its evolution, research and potential changes can be found at http://ec.europa.eu/consumers/rights/travel_en.htm
Extract from Goodwin H (2008) Holding the travel industry to account – the role of the law. http://www.haroldgoodwin.info/uploads/hjgIBA.pdf Paper presented at the International Conference of the International Bar Association in Buenos Aires in session on The Greening of Tourism: An Oxymoron
“Tour operators and hoteliers are generally familiar with the trading standards legislation which pertains to the contracts which they enter into and this makes them cautious about what they print in brochures, on the web and in advertisements. Clearly where a traveller books a holiday or travel product in another jurisdiction they are unlikely to take a legal action there to seek redress over misleading claims. However, the Package Travel Regulations which followed a European Union Directive had the effect of extending to EU consumers the same rights they have in their home country to services supplied in to suppliers in developing countries.
“The consequence of this is that EU based operators recover the costs of claims against them as the principal from their overseas suppliers. Tour operators tend to settle rather than go to court particularly where they can recover the costs from their suppliers. It is not unusual for suppliers to UK based tour operators to be required to achieve minimum customer satisfaction ratings, failure to achieve the minimum average level specified in the contract or if there are particular failures in service delivery, the originating market operator will exercise their right to claim from the supplier the discretionary compensation paid to customers; and the costs involved in arranging and providing alternative service.
“These monies are often deducted from monies owed to the supplier by the originating market operator and the contractual right to terminate the contract, often without notice, if the monies are not paid, or if the level of service remains below the standard defined in the contract. Often complaints originate only after the client returns home and this makes it more difficult for the local supplier to respond to the complaint. Recoveries are dealt with from the originating market offices and resort managers and representatives have to maintain good working relationships with local suppliers and live there; there is anecdotal evidence to suggest that representatives are therefore prone to encourage clients to “write when you get home”, making it more difficult for the overseas supplier to defend themselves. .
“The problem is that the overseas supplier is thus liable to pay for the compensation which the UK tour operator considers reasonable without being a party to the negotiations between complainant and the principal, and may not even be consulted. In some companies tour operating staff are expected to reach recovery targets of 60% in order to achieve bonuses, although the evidence is anecdotal – no one wants to go on the record about this aspect of tour operations. In most destinations the large overseas buyers are significantly more powerful than the suppliers, they have contractual arrangements which permit payment in arrears and non-negotiated claims compensation amounts are simply deducted from monies owed; and hoteliers and ground handlers are scared about loosing contracts when they are dependent on a few overseas operators. Several of the tour operator employees with whom these issues have been discussed have speculated about whether consumers would always pursue their claims if they realised that it was not the European tour operator but the developing country enterprise which was effectively paying the compensation.”